How is this different from Wix or Squarespace?

Those are DIY builders—you build it yourself and get zero automation. We design and build everything for you, plus you get lead capture, follow-up, reviews, and AI that those platforms don't offer.

How is the AI different from a regular chatbot?

Regular chatbots say 'someone will contact you.' Ours actually answers—pricing, availability, FAQs—and books appointments. It's trained specifically on your business.

How long until I'm live?

7-10 days from signup to launch. You send us your info, we build everything.

No. Month-to-month. Cancel anytime.

What if I'm not happy?

30-day money-back guarantee. Full refund, no questions.

How much does SystemsMaker cost?

Three plans: Website is $99/month for a professional contractor website. Starter is $299/month ($249 annual) and adds missed-call text-back, unified inbox, and automated review requests. Pro is $797/month ($697 annual) and adds the AI assistant that answers calls, texts, and books jobs 24/7. No setup fees, no contracts.

What trades do you work with?

We specialize in home service contractors including plumbers, HVAC technicians, electricians, roofers, landscapers, painters, concrete contractors, and 12+ more trades.

Can contractors ask customers for Google reviews?

Yes. Contractors can ask real customers for reviews, but the request should not offer incentives, pressure customers, require specific wording, or selectively ask only customers expected to leave positive reviews.

When should a contractor ask for a review?

Ask after the job is complete and the customer has had a real experience. The best timing is usually after payment, walkthrough, or confirmation that the issue was resolved.

Can contractors offer discounts for reviews?

Do not offer discounts, gifts, free services, or other incentives in exchange for Google reviews. Google treats incentives for reviews, revisions, or removal of negative reviews as fake engagement.

SystemsMaker resource

Review Request Templates for Contractors

Copy-and-edit review request templates for contractors, plus a policy-safe workflow that avoids incentives, review gating, and selective asking.

The best review request template is short, neutral, and sent to every real customer after the work is done. Ask for honest feedback, include the Google review link, and never offer incentives or ask only happy customers.

The policy-safe review rule

Ask every real customer the same way. Do not filter first with "Were you happy?" and only send the link to positive customers. Do not offer a discount, gift card, free service, or future credit for a review.

The goal is a steady flow of honest reviews that helps future customers make a decision.

Template 1: Simple SMS after job completion

Hi [First Name], thanks for choosing [Company] today. If the work met your expectations, would you leave us an honest Google review? It helps local homeowners know who to call. [Review Link]

Use this after a repair, maintenance visit, or small project.

Template 2: Estimate follow-up after a won job

Hi [First Name], we appreciate you trusting [Company] with your [service] project. If you have a minute, your honest feedback on Google would help other local homeowners compare contractors: [Review Link]

Use this after larger jobs where trust and proof matter.

Template 3: Email request with context

Subject: Thanks for choosing [Company]

Hi [First Name],

Thanks again for having us out for [service]. Reviews help other local homeowners understand what it is like to work with our team. If you are willing, you can leave honest feedback here:

[Review Link]

Thank you,

[Name]

Use this for older customers, high-ticket jobs, or customers who prefer email over text.

Template 4: QR code handoff

Thank you for the opportunity to help. If everything looks good after the walkthrough, this QR code opens our Google review page. Honest feedback helps our local business.

Use this on printed leave-behinds, invoices, or final walkthrough cards.

Template 5: Second reminder

Hi [First Name], quick reminder from [Company]. If you are comfortable sharing feedback about your recent [service], here is our Google review link: [Review Link]. Thank you again for working with us.

Send one reminder only. More than that starts to feel like pressure.

What not to say

Avoid requests like these:

1. "Leave us a 5-star review."

2. "Show us your review for 10% off."

3. "Please mention our technician by name."

4. "Only review us if you had a great experience."

5. "Change your review and we will give you a refund."

Those create policy, trust, and brand risk.

Review workflow for contractors

Where to put the review link

Google says businesses can share a link or QR code to make it easier for customers to leave reviews. Good places include:

1. Thank-you text.

2. Thank-you email.

3. Invoice footer.

4. Printed leave-behind.

5. Follow-up workflow after job completion.

6. Website review page.

The link should not be used to pressure customers or filter out negative feedback.